Most businesses find that to get ahead they have to stand out from the competition. However, there is one way to be different from just about every other online business that is having success – and that would not to make the conscious decision not to accept credit cards. Make that choice and you will stand out in the minds of today’s Web consumer. Your business will not be seen as trustworthy, even though you may maintain as high a standard as anyone in the virtual world. Your business will not be seen as a legitimate entity, even though you may have a long and profitable history. All because you don’t accept payments online.

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